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FFA Forum: How Speaking Engagements Drive Visibility and Opportunity

February 11, 2020 @ 10:00 am - 11:00 am

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The Female Founders Alliance is honored to have Bobbie Carlton (a.k.a. Boston’s Innovation Den Mother & Startup Fairy Godmother), Founder of Carlton PR & Marketing, Innovation Nights, and Innovation Women as our February Forum guest. Join us as Bobbie walks us through getting speaking engagements, rocking them, and leveraging them to drive visibility and business opportunities.


Bobbie Carlton, founder of Carlton PR & Marketing, Innovation Nights and Innovation Women, has been called Boston’s Innovation Den Mother, and the Startup Fairy Godmother. She’s an award-winning marketing, PR and social media professional with a soft spot for the under-served and under-represented in the high-tech community. She speaks regularly on PR, social media, community building, product launches, public speaking and women’s issues.

Previously, in addition to working with a number of Boston-area PR and marketing firms, she headed global PR at Cognos and PTC, both publicly-held enterprise software companies. In 2006 she switched gears, joining a startup focused on supporting self-esteem and positive role models for preteen girls through a social network and book series.

In 2008, she started her own company…the first one.

Carlton PR & Marketing is a boutique agency servicing a wide variety of startups and small companies, providing support for PR, content creation, social media marketing and marketing programs.
Mass Innovation Nights (MIN) is a social media powered new product showcase and networking event. MIN has launched more than 1000 new products which have received more than $2 billion in funding.
Innovation Women is an online “visibility bureau” helping drive visibility for entrepreneurial, technical and innovative women through speaking engagements.

In 2010 she was named one of the “Ten Bostonians who have done the most for the startup community”, and in 2011 she was a recipient of a Mass High Tech All-star award. In 2015 she was named a Boston Business Journal Woman to Watch. PR Ne ws called her a Gamechanger in 2017.

Bobbie featured in articles/interviews

– Creating Jobs in the Tech Sector (NECN): https://www.necn.com/news/business/NECN_052216_TWIBA_12PM_NECN-380415281.html?fbclid=IwAR1LVD3zrXFigMUbcrAj56yIMgpSkGOq-o2LPGV8jN_qsc0nzoH5IpMyxQw
– How getting social can build your business (CBS News): https://www.cbsnews.com/news/how-getting-social-can-help-build-your-business/
Follow Bobbie on Twitter as @BobbieC @MassInno @WomenInno or @CarltonPRM


Founded by CEO Leslie Feinzaig, the Female Founders Alliance (FFA) is a network of founders, investors, partners and supporters that collaborate to help women and non-binary startup leaders succeed. FFA offers programming, community, incubation, deal flow and investment opportunities, with a mission to increase the number of successful member founders 20 times over in 10 years or less. For more information, please visit www.femalefounders.org.


February 11, 2020
10:00 am - 11:00 am
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Female Founders Alliance
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